Korrun joins Tencent Charity | 99 Charity Day
2020.09.07
The annual 99 Charity Day initiated by Tencent Charity Foundation starts from today. 99 Charity Day is the largest Internet charity activity in China. Through the innovative, convenient and interesting online channels, 99 Charity Day has raised more than 6 billion yuan in the past five years, the number of donations achieved 97.5 million, and 10,000 charitable organization benefiting from it.
As a leading enterprise in the field of travel consumer goods in China, Korrun actively fulfills its social responsibility while continuously forging ahead. In 2020 99 Charity Day, Korrun utilized the Tencent charity platform to attract attention to the Children Literacy Education Charitable Plan, to support the education for rural children and realize the sustainable development of the society as a whole.
Talent is the foundation of company development
Korrun values for talents has always helped the company grow. Not only excellent student from domestic and foreign colleges around the world, or experienced talents from Top 500 enterprises. They are all attracted to the corporate culture of Korrun, and joined us to build a world-class respected travel consumer goods company. Korrun utilizes its strength in technological innovation, global layout and critical thinking on users to enlarge the company influence in the consumer goods industry.
Since 2005, Korrun has grown from a three-person start-up team to a company with tens of thousands of employees worldwide, and is the first listed company in China in the field of bags and travelling consumer goods. Korrun's revenue has maintained an average annual growth rate of around 40% over the past ten years, establishing itself as a pioneer in the entire industry. The brand NINETYGO of Korrun has won the sales champion in e-commerce Double 11 campaign several times. These outstanding results are attributed to the joint efforts of the company's talented people.
The reason why Korrun chose to fund the Children Literacy Charitable Plan is that Korrun wants to contribute to the cultivation of high-quality talents. It is a core project of the Shanghai Adream Charitable Foundation, which provides educational services to schools through the construction of Dream Center. The programme focuses on developing children’s correct values, necessary character and key abilities necessary for their personal growth and adaptation to society, and through knowledge and practical learning to help children grow up better.
Internet + Innovation
With the popularity of Internet, the integration of Internet and traditional industry will become a new advantage for enterprise to achieve social development. The core team of Korrun is a group of talents with rich experience in the IT industry, with the ability to combine the Internet with manufacturing. Through continuous innovation and market insight. Korrun's own brand NINETYGO which was born in 2015, integrating Internet thinking into brand marketing, won the sales champion in e-commerce Double 11 campaign in bags category for four consecutive years!
Adopting the innovative model of combining the Internet and charity, 99 Charity Day serves as a bridge between enterprises, charitable organisations and netizen, and creates a phenomenal national charitable activity with the largest number of participants, the greatest influence and the most diversified scenarios in China.
From 2015 to 2019, the number of donations participants grew from 2.05 million to 48 million, expanding by nearly 23 times. The total amount of donations grew from 228 million yuan to more than 2.49 billion yuan, increasing by more than 10 times.
Korrun entered the Tencent charitable platform, joined the 99 Charity day online activity, hoping to use the power of the Internet, call for more people to participate in charity act.
Actively Practising Social Responsibility
Korrun is always committed to make contribution for the society. This first charitable project by Korrun and the Shanghai Adream Foundation will promote the education development in Chuzhou and bring more education opportunities for children in rural region. This action is also strongly supported by the Chuzhou Municipal Government, hoping that through the joint efforts of many parties to promote the completion and management of the Dream Center, to create more possibilities for the children development.
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